Monday, 16 October 2023

Challenges and Survival Strategies for Newspapers in the Digital Age | Chapter 8 | Advances and Challenges in Science and Technology Vol. 7

 This episode highlights the challenges and survival designs for newspapers in the information age. The episode makes the case that print regular, continuous publications containing information  are confronted with a number of troubles, such as a general deficit in reading culture, a lack of interplay, readers' options for free news, and the need to hold production and distribution costs as low as attainable while still delivering timely renews. These challenges occur mainly due to the rise of digital radio technology, which has disputed how people absorb and interact with news. The interactivity offered by mathematical media through multimedia aspects, comments, shares, and likes, as well as the capability to engage in real-opportunity conversation, has touched the popularity of print newspapers. Additionally, mathematical media technology applies a significant impact on various facets of print regular, continuous publications containing information , such as subscription rates, hearing engagement, distribution, and profit generated from advertisements. In essence, the possibility to approach information and accept instant updates via the Internet has endangered the existence of traditional regular, continuous publications containing information . Yet, by utilizing digital electronics and maintaining print editions, publishers can provide believable news and news to expand their reach and attract advertisers. However, it is controversial that technology may not copy the credibility and quality of regular, continuous publication containing information  content. It is hoped that this branch could provide beneficial information to newspaper publishers, reporters, advertisers, and readers on information transfer and consumption in the news age.

Author(s) Details:

Isyaku Hassan,
Faculty of Languages and Communication, Universiti Sultan Zainal Abidin, Malaysia.

Qaribu Yahaya Nasidi,
Department of Mass Communication, Ahmadu Bello University, Nigeria.

Mohd Nazri Latiff Azmi,
Faculty of Languages and Communication, Universiti Sultan Zainal Abidin, Malaysia.

Please see the link here: https://stm.bookpi.org/ACST-V7/article/view/12205

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