Monday 30 August 2021

A Case Study ˝Post˝ of Serbia: The Impact of Intranet Design on Efficient Functioning of E-Business| Chapter 6 | Modern Perspectives in Language, Literature and Education Vol. 7

 E-business is playing a larger and more important role in today's modern business environment. In many firms, regardless of their activity or size, electronic communication has become an unavoidable part of business processes. This entails the development and extension of effective external electronic communication with customers, as well as the strengthening of internal electronic communication among employees. This study is an attempt to investigate the effectiveness of applying the intranet in the company ˝Post˝ of Serbia. Basis of the research were the employees in ˝Post˝ of Serbia, in the region of Srem. The purpose of this paper was to determine the relationship In the company Post of Serbia, there is a link between intranet design and efficient functioning. The existing intranet design, according to study and analysis of the results acquired, does not give its genuine applicability, diminishing its critical role in supporting the company's e-business. The importance of topic research is highlighted by the fact that Serbia is a country in transition, with market liberalisation having a significant impact on the operation of public services. Scientific data gathered through research on the title issue could be valuable in the management of public services in Serbia and other transitional nations.


Author (S) Details

Borislav Kolarić
Telecom Serbia a.d. Belgrade, IJ Sremska Mitrovica, Serbia.

Robert Petrović
Post of Serbia, Belgrade, IJ Sremska Mitrovica, Serbia.

Slobodan Radojčić
Municipality of Irig, Irig, Serbia.

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