Planting Media and Growth Regulators on Regeneration of Pineapple Seedlings from Crown Leaf Buds | Book Publisher International

Kilifi County has a large potential of over 2,000 Ha suitable for pineapple cultivation that has not been fully exploited due to a lack of adequate clean planting material. The aim of the study was to evaluate the effects of media and the application of plant growth hormones (auxin or gibberellins) on the regeneration of propagules from pineapple crown leaf buds treated with auxins or gibberellin hormones. The study was carried out at Pwani University Crop Science farm from January to December of 2022. Treatments included: planting crown leaves (with buds) treated with auxin or gibberellins hormones (at a spacing of 4 cm by 6 cm) in plastic containers filled with sand, sawdust, coir dust, chitosan, or loamy clay soils. A randomized complete block design with a split-plot arrangement of treatments, replicated thrice, was used. Auxin and gibberellins hormones represented the main-plots. The plastic containers (the sub-plots) used for the experiment measured 30cm by 36cm by 15 cm in height. Data collected from the tagged plants included: time to shoot emergence, plant height, leaf length and breadth, number of leaves per plant, chlorophyll content, final root length, final number of roots, root weight, stem diameter and average root length. These were used to determine the effects of auxin, gibberellins and media on growth of the propagules, on time taken to attain a height of 15-20 cm. Obtained data was subjected to ANOVA using Genstat Statistical software 14th Edition and means obtained were compared using Tukey’s honest significant difference test (p < 0.05). The results showed that there were significant interaction effects between the different media and plant hormones. Chitosan had the highest growth of over 50% in all measured parameters, namely plant height, leaf length and width, stem diameter, root length, root weight and chlorophyll content. Auxin hormone resulted in the highest values of most measured growth parameters compared to gibberellins hormone. The study also showed that auxin-treated propagules had their initial roots originating from the base of the seedlings, while gibberellins treated propagules had their initial roots originating from the base of the cut crown leaves.

 

Author (s) Details

Dr. Simon Muti Mbuvi
School of Agricultural Sciences and Agribusiness, Department of Crop Sciences, Pwani University, Kilifi, Kenya.

 

Dr. James Birya Ndiso
School of Agricultural Sciences and Agribusiness, Department of Crop Sciences, Pwani University, Kilifi, Kenya.

 

Dr. Elisha Otieno Gogo
School of Agricultural Sciences and Agribusiness, Department of Crop Sciences, Pwani University, Kilifi, Kenya.

 

Ms. Eunice Monthe John
School of Agricultural Sciences and Agribusiness, Department of Crop Sciences, Pwani University, Kilifi, Kenya.

 

Please see the book here:- https://doi.org/10.9734/bpi/mono/978-93-48388-19-3  

Digital Frontiers in Storytelling & Narrative Revolution | Chapter 25 | Digital Crossroads: Integrating Humanities, Science and Technology Edition 1

This article explores the revolutionary impact of digital technology on the art of storytelling, ushering in a narrative revolution that alters how we produce, consume, and interact with stories. Investigating the convergence of digital media, narrative structures, and human experience, we demonstrate digital storytelling's tremendous potential to democratize, diversify, and magnify the narrative landscape. Through a direct critical examination of emerging digital storytelling forms such as immersive experiences, interactive documentaries, and transmedia narratives, it was possible to reveal important trends, difficulties, and opportunities in this quickly growing industry. Nowadays storytelling serves as a powerful tool in TLP. It promotes critical thinking, creativity, and collaboration, making it an invaluable resource for educators and learners alike. From personal records to corporate branding and social advocacy campaigns, digital storytelling is revolutionizing how stories are told, shared, and experienced in the 21st century. We can witness the fundamental effects of this narrative revolution on the future of storytelling, media, and society by examining how digital storytelling challenges traditional notions of narrative authority, empowers new voices, and fosters empathy.

 

Author (s) Details

K. Suvarna Lakshmi
Aditya University, Surampalem, Kakinada, AP, India.

 

Please see the book here:- https://doi.org/10.9734/bpi/mono/978-93-48859-10-5/CH25

A Grasp of Reality Television | Chapter 9 | Recent Trends in Arts and Social Studies Vol. 9

 This paper will symbolize the first design of the A Grasp of Reality Television series. It is a public behavior project to try the influence of reality video upon its hearing. The researcher, Yerodin Lasana Carrington, attended a quantitative survey for 15 days to gain intuitiveness on one’s worldview of sensibility television prioritize. The cultivation belief was applied to support an explanation on the developments of an audience’s idea on reality and the complete effects of believing this television layout. There were 66 random accused that participated in A Grasp of Reality Television through Survey Monkey in April 2020. The verdicts of this investigation were resolved through the use of a simple reversion model and a compare mean reasoning to accept or deny the research hypothesis and questions. The results indicate the interest of Reality Television, along with the never-ending social values, behavioral, and heated effects witnesses encounter upon interpretation concerning this television program type.

Author(s) Details:

Yerodin Carrington,
School of Communication and the Arts, Regent University, Virginia Beach, VA, USA.

Please see the link here: https://stm.bookpi.org/RTASS-V9/article/view/12121

The Media and the “Construction” of “Mental Maps”: The Relationship with the Individual, Institutional and Disciplinary Homogenization among University graduates in the Light of a Systemic Theory | Chapter 9 | Recent Trends in Arts and Social Studies Vol. 8

 A insane map shows a person's perception of their environment. Our brains subconsciously devise mental maps to help us understand what our atmosphere looks like and how to communicate with the fundamentals and objects within it. Mental maps are subjective—different public will have different insane maps of the same space, accompanying variations preventing from their experiences, biases, and assumptions. You can even create a mental picture of a place you've never been before. It concede possibility not be entirely accurate from a terrestrial or spatial view, but it'll reveal insights into your backdrop knowledge and acceptances about the space. The theory of "agenda-setting" is individual of several theories examined in this study that are indiscriminate the psychosocial-communicational paradigm, that stresses the long-term intelligent impacts of media and the role of the psychosocial subject as the receiver. Additionally, it complies accompanying the author's latest intrinsic theory, "The Three Dimensional Spiral of Sense," as it relates to the media. It is the first research of allure kind in the region. Macro-micro-meso-large-scale-micro was the action, which is still uncommon. It is a in a way sui generis systemism that includes connections (links and feedback) betwixt people and backgrounds without discounting either, hence avoiding some form of reductionism. It consists same of sui generis systemism which contains relationships (links and response) between things and contexts, without disregarding neither the former nor the latest; thus, avoiding some type of reductionism. Individuals, organizations and big-contexts interaction and feedback themselves. The four main objectives were: a) to explicate the cognitive belongings of the media in university graduates; b) to discover levels of manipulation and homogenization of their “insane maps”; c) to ascertain the personality determinants that condition differential openness (“Filtering” of the news) (151 variables); d) to decide the degree of impact and incidence of media workers in the public’s mental patterns and in the academy graduates identities; e) to analyze the relation middle from two points institutional beliefs, political beliefs and media choice graduates make (established versus more growing media); in other words, the level  of meso, large-scale and micro interaction. The sample was made up of (N=516) graduates from Cuyo University (Argentina). Quanti-concerning qualities not quantities techniques were complemented: almost-structured survey and interviews. The results show: a) a extreme level of influence of the media on the problems that have been prioritized by graduates; b) a extreme level of coincidence of the topics prioritized by Faculties (dominant “ideologies”); c) individual and uniform homogenization which affected by a macro context of homogenization of the information and the globalization. All these facets impact on institutional and individual identities. In essence, the occurrence of psychology and instruction in the differential explanation of “cognitive maps” was confirmed in addition to the stronger occurrence of the press as regards the impact began by news and the insane homogenization.

Author(s) Details:

Miriam Aparicio,
National Council of Scientific Research (CONICET) – National University of Cuyo, Argentina.

Please see the link here: https://stm.bookpi.org/RTASS-V8/article/view/11886

Importance of English in the Media around the World | Chapter 6 | Research Highlights in Language, Literature and Education Vol. 6

 Nelson Mandela previously said that “Without terminology, one cannot talk to crowd and understand ruling class; one cannot share their hopes and aspirations, grasp their experiences, appreciate their expressive, or savor their songs”. In this circumstances, it is clear that language has its own meaning which leads to the productive communication. English Language has allure own importance in this fast expeditious growing globe as it has spread its roots during the whole of  the globe by locating itself in the top priority by catching the titles as the Global Language or the International Language. In this process, the present study tries to emphasize the English Language and allure importance indifferent spheres exceptionally on Media. This chapter tries to explain the importance of the English language in the news, especially in India, which helps the learner and the bookworm in receiving concrete information. It also stresses on the acquisition of expression, which is in consideration of improve the learners' understanding and also the vocabulary standard by preparing bureaucracy to face the comprehensive world.  In this fast increasing globalized world, the publishing has taken over, in battling with the present styles and inventions.  Media plays an huge role in doing people. Whether the objective is to market a product, ideas a significant case or to set the principles in today’s ambitious society, they function accompanying a massive capacity in facing this globalized world.  Besides, accompanying the advent of Globalization, skilled has been an enormous offering of media to the humanity.  The media plays a important role in getting the honesty to society's civilians.  By positioning itself all at once of the effective tools, it has a deep-rooted significance in the up-to-date era.   In the present creation, learning takes place inside and outside the classroom.  Media floats more facts to the learners through the radio, newspapers, manuals, television, Internet etc., apart from classroom education by using English as a medium of transmitting news. Thus, English in the media tries to influence a prolific transformation in the association.

Author(s) Details:

S. Archana,
Department of English, Anurag University, Venkatapur, Ghatkesar, Medchal District, Hyderabad, Telengana– 500088, India.

Please see the link here: https://stm.bookpi.org/RHLLE-V6/article/view/10802

Influence of Social Media on Purchasing Decision in Chennai | Chapter 5 | Recent Progress in Science and Technology Vol. 9

 The study's aims are to decide whether social publishing has an impact on the society, to assess the degree at which point reviews on social television affect community's purchase decisions, to look into the friendship between the influence of advertisements on buyers' purchase decisions and matrimonial status, and to examine the connection between friendly media product advertisements and accused age. Making a purchase is a fundamental leadership endeavor that customers use to display their interplays both before and after making a purchase of a good or aid. It is frequently visualized as a particular somewhat cost-benefit analysis given the potential of differing alternatives. A few fundamental cases include shopping and selecting what to eat. This reveal of basic guidance is a mental process. The study used 1450 accused for the purpose of understanding the buying resolution. Chi-square, independent t test and equating are the various tests used in this place research. According to the study, men and women view public media advertising from various angles. Customers are less concerned about their purchase conclusions as income levels rise. Teenagers only are focus by the majority of friendly media merchandise marketing. Relationship rank has no bearing on how persuasive advertising is in doing consumer decisions.

Author(s) Details:

S. Kiruti Ratchaya,
Saveetha School of Law, Saveetha Institute of Medical and Technical Sciences (SIMATS), India.

B. Sreeya,
Saveetha School of Law, Saveetha Institute of Medical and Technical Sciences (SIMATS), India.

Please see the link here: https://stm.bookpi.org/RPST-V9/article/view/10266

Investigating the Demographics and Mobile Phone Technology Used by University Students in Nairobi, Kenya | Chapter 05 | Innovations in Science and Technology Vol. 3

 The purpose of this study was to look at the moderating effect of demographic characteristics on the use of mobile phone technology by undergraduate public university students in Nairobi, Kenya. The purpose of the study was to see if demographic features had a moderating effect on undergraduate university students' use of mobile phone technology.

The media technological determinism theory was used as a theoretical framework in this study. 246,871 undergraduate university students from Nairobi's six public universities made up the target group. It was decided to employ a quantitative study design. Self-administered questionnaires were utilised as data gathering tools. Purposive sampling was employed to create a sample size of 573 undergraduate students for this investigation. The data was analysed using descriptive statistics before being processed using the Statistical Package for Social Sciences (SPSS) version 22.

Findings: The usage of mobile phone technology by undergraduate university students was not influenced by demographic characteristics, according to the findings. According to the findings, demographics had little bearing on the association between undergraduate public university students and levels of mobile phone technology use.

Contribution to Theory, Practice, and Policy that is Unique: Because this study focused on undergraduate university students in Nairobi, Kenya's public universities, the researcher suggests that a follow-up study be conducted among postgraduate students and also among private colleges to see if demographic characteristics influence mobile phone technology use.

Author(S) Details

Onyango Christopher Wasiaya
Department of Media Technology & Applied Communication, Jomo Kenyatta University of Agriculture and Technology, Kenya.

Sikolia Geoffrey Serede
United States International University, Kenya.

Mberia Hellen Kinoti
School of Communication & Development Studies, Jomo Kenyatta University of Agriculture and Technology, Kenya.

View Book:- https://stm.bookpi.org/IST-V3/article/view/5456

A Cross-Sectional Study on Media Parenting in Rural Part of India and Its Impact on Children | Chapter 16 | Highlights on Medicine and Medical Science Vol. 14

Background: Media and gadgets are increasingly being used by adults and children in both urban and rural areas. Excessive use is a cause for concern because of the numerous negative consequences.

Objectives: To determine: I the frequency, duration, and types of media screen exposure that children receive, as well as the reasons for their use of media; ii) parental understanding, attitude, and capacity to serve as a media mentor for their children; and iii) the influence of media consumption on school achievement. According to the survey, two-thirds of children chose their own media content, although having no definite awareness of the content's health or appropriateness.

The study was conducted in a qualitative cross-sectional format.

Participants: 200 youngsters aged 18 who were accompanied by their parents to the hospital for OPD services.

A pre-designed questionnaire was used to collect data.

The average age of child media exposure was discovered to be 6.43.8 years. On school days, youngsters used the media for 1.9 hours compared to 2.7 hours on vacation. The most popular media formats were cartoons and mobile games, with television and mobile being the most popular. In > 5 year old children, poor school performance was linked to media use of 2 hours during school days [HR =1.38 (95CI= 1.01-1.89), p=0.04]. Many parents were aware of a few negative effects of media, but were unable to control them due to a lack of information and awareness.

Conclusion: Not only in cities, but also in rural regions, proper media parenting is an unmet need. Using the media during the school day should be avoided. Parental media education with the cooperation of a paediatrician, a school teacher, a psychologist, and policymakers will be required.

Author (S) Details

Bishnupriya Sahoo
Department of Pediatrics, Shree Guru Gobind Singh Tricentenary Medical College, Hospital and Research Institute, Budhera, Gurugram, Haryana, India.

Rupali Malik
Department of Medicine, Safdarjang Hospital and VMMC, New Delhi, India.

 Richa
Department of Pediatrics, Shree Guru Gobind Singh Tricentenary Medical College, Hospital and Research Institute, Budhera, Gurugram, Haryana, India.

Daksh Yadav
Department of Pediatrics, Shree Guru Gobind Singh Tricentenary Medical College, Hospital and Research Institute, Budhera, Gurugram, Haryana, India.

Satya Kiran Kapur
Department of Pediatrics, Shree Guru Gobind Singh Tricentenary Medical College, Hospital and Research Institute, Budhera, Gurugram, Haryana, India.

Pankaj Abrol
Department of Pediatrics, Shree Guru Gobind Singh Tricentenary Medical College, Hospital and Research Institute, Budhera, Gurugram, Haryana, India.

View Book :- https://stm.bookpi.org/HMMS-V14/article/view/2567

Perspectives of Truth and Lie in the Media: Analysis of Principles and Practices of Journalism Faced with the Postulate of Sacredness of Facts | Chapter 6 | Emerging Issues in Science and Technology Vol. 4

Journalism is an answer to a crucial intellectual need of humanity, the one of information. With respect to senders, information is an answer to the human need of self-affirmation and projection all over the world. With respect to receivers, it is a matter of tacit security need. In fact, the human being is in a permanent quest of knowledge (receiving information on) of what is happening around the people he is in relation with (knowing possible threats and the ways of avoidance). Despite its evident importance, journalism is all the same subject to criticism from all the members of the public. Criticism from all the members of the public appears all the more contradictory since it is postulated in it that “facts are sacred and comments are free.” The postulate of the sacredness of facts suggests that the processing of current events in this job could and should be done without distortion. The gap on the one hand between sacredness assigned to facts in journalism and on the other hand, the frequent call into question of journalistic discourse by its receivers is the main problem that this article proposes to solve. Our hypothesis postulates that facts cannot be looked as sacred in journalism because on the one hand, realities they depend on and on the other hand, professional practices and principles of journalism compel to their manipulation. From the methodological point of view, this hypothesis enables to follow the scientific approach, the technical know-how and the artistic expression of journalism in order to unseal in it the conditions of possibility of a sacralizing processing  (objective) of facts. This exercise enables the validation of our hypothesis. Such a conclusion leads to, not to validate journalistic discourses but rather to consider them in their essence that is as constructs aiming at making a precise imagination. In this context, there are no untruthful media, and even less truthful media, there are only media that produce specific imagination on reality considered through a fragmented and biased look they have at it. This posture releases all the members of the public from the trap of the Manichean and moralist perception of the media.

Author(s) Details

Celestin Messanga Obama 
Department of Advertising, Advanced School of Mass Communication, University of Yaoundé II, Cameroon. 

View Book :- http://bp.bookpi.org/index.php/bpi/catalog/book/184