Entrepreneurial Resources and Intangible Assets Management | Chapter 8 | Theoretical Key Issues and Practical Development Trends of China’s Digital Economy

This article explains the three crucial facets of enterprise entrepreneurship execution: asset management, strategic alignment, and immaterial asset management. It underscores the necessity to procure and combine entrepreneurial resources, encompassing key and auxiliary resources, venture financing methods, and the four paramount types of intangible assets. The article proposes that entrepreneurs should diligently safeguard their intangible assets and intellectual property to enhance their competitiveness.

 

Author (s) Details

 

Yingbo Lyu
Shexian Communist Party School, Handan, 056400, China.

 

Jiacheng Lyu
Shexian No. 1 Middle School, Handan, 056400, China.

 

Wenbo Lyu
Saxo Fintech Business School, University of Sanya, Sanya, 572000, China.

 

Please see the book here:- https://doi.org/10.9734/bpi/mono/978-93-48388-89-6/CH8