Creativity at the workplace has been a
subject of study for the last years, it’s impact was clear through
multiple creative firms as well as
previous researches and studies. However, it stops short when it
goes in-depth to link creativity with
the workplace or creativity with the creative people. This paper
aims to identify what links creativity
with the workplace through real-life experiences of creative class
users as well as finding relationships
that link literature review and previous studies with these
experiences. Data is collected from
both literature review and field work. The survey study took place
in a Graphic design firm, where
creativity has value. Samples were chosen according to their will and
interest to participate in the research
topic. The results were concluded through focus groups
meetings, long term field observations,
photographs and field notes. The principles of creativity were
explored from previous studies and set
in comparison with creative class footprints that were
conducted from real-life experiences.
Author
(s) Details
Yasser M.
Mansour
Department
of Architecture, Faculty of Engineering, Ain Shams University, Egypt.
Magued F.
Iscandar
Department
of Architecture, Faculty of Engineering, Ain Shams University, Egypt.
Sherif M.
Abdelmohsen
Department
of Architecture, Faculty of Engineering, Ain Shams University, Egypt.
Nanse M.
Yassa
Department
of Architecture, Faculty of Engineering, Ain Shams University, Egypt.
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Book :-https://bp.bookpi.org/index.php/bpi/catalog/book/240
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