Challenges in Interpreting English Formulaic Expressions for Arabic-speaking English Language Students: A Study | Chapter 4 | Progress in Language, Literature and Education Research Vol. 9

 

This study aims to investigate the challenges faced by undergraduate and graduate students of English language and translation in interpreting and translating English idiomatic expressions (IEs) into Arabic. The significance of this research lies in the fact that while native speakers frequently use IEs in social interactions, there is insufficient emphasis on developing students' pragmatic competence in undergraduate education. IEs are language-specific and may or may not have equivalents in other languages, making their study crucial for speakers of other languages to acquire adequate pragmatic competence in English.

The study employed an interpretation/translation task consisting of three English formulaic expressions to assess the semantic and pragmatic competence of 83 undergraduate English language students and 13 graduate students of Applied Linguistics and Translation. The results, based on their written interpretations/translations and informal responses, confirmed that 'inter-lingual transfer' occurs when foreign students translate from their mother tongue to a foreign language. The findings revealed that graduate students significantly outperformed their undergraduate counterparts, likely due to their ongoing training in translating material to and from the target language and culture.

The study emphasizes the difficulty non-native English speakers experience in encountering IEs, as comprehending some expressions requires both semantic and pragmatic competence. It also highlights the discrepancies between undergraduate and graduate students at An-Najah National University.

In conclusion, this study underscores the importance of providing students with sufficient training in pragmatics, intercultural communication, and translation to enhance their ability to interpret and translate idiomatic expressions accurately. It recommends that educators allocate more effort to developing students' pragmatic competence in undergraduate education to facilitate effective cross-cultural communication.

 

Author(s)details:-

 

Ayman Nazzal
Department of English, Faculty of Human Sciences, An-Najah National University, Nablus, Palestine.

 

Abdul Kareem Igbaria
Department of English, Faculty of Human Sciences, An-Najah National University, Nablus, Palestine.

 

Please See the book here :-  https://doi.org/10.9734/bpi/pller/v9/294

Advertising Messages and Interpretation of Consumer Behavior Culture | Chapter 7 | Current Topics on Business, Economics and Finance Vol. 1

 This stage deals with the concept of the billing message, the stages of allure preparation, how it influences consumer presence, the subsequent stages of adopting the new consumer, and what are the models that interpret this behavior. Therefore, in this branch, we will focus on two main topics. The first is related to by what method advertising ideas are designed to be more appealing and effective. The second issue is related to some examining models that contribute to explaining services behavior. And by means of what to determine the communication aims included in the exhibition program, including stimulating demand for the merchandise, increasing its uses and uses, and growing consumer knowledge and awareness of it; Of course, this cannot be achieved except that there is profitable management that works to reach these goals.

Author(s) Details:

Maha Mustafa Omer Abdalaziz,
College of Communication, University of Fujairah, United Arab Emirates.

Please see the link here: https://stm.bookpi.org/CTBEF-V1/article/view/9710

Life and Fiction in Defoe’s Moll Flanders | Book Publisher International

 Daniel Defoe's Mall Flanders is an excellent example that should not be forgotten. The novel is based on reality and tells a storey about a historical occurrence. The researcher does not claim to have complete knowledge of Defoe's novel. The act of telling the storey will be the focus of the first part. The second part of this article will look at how the storey was destroyed. The researcher must argue that it never happens in real life and that the journey is not in space. The approach used in this essay is interpretation, which entails interpreting the text from many and occasionally opposing points of view.

Author(s) Details

Ramzi Marrouchi
Assistant Professor of Modern Jewish American Fiction, Department of English, Faculty of Letters, Arts and Humanities, University of Manouba, Tunisia.

View Book:- https://stm.bookpi.org/LFDMF/article/view/5054