The “New Competency Challenges for Journalism and Communication Transformation in Thailand under the Disruption of Digital Technology in the 21st Century” | Chapter 6 | Recent Trends in Arts and Social Studies Vol. 5

“New Competency Challenges for Journalism and Communication Transformation in Thailand under the Disruption of Digital Technology in the 21st Century” aims to study 1) the relevant current situation, and 2) the future demands relevant to competency development in Jounalism & Communication in Thailand.  Mix methods are quantitative research with e-questionaire among  48 academia and qualitative research by Focus Group Discussion among 10 stakeholders from all levels.  The digital competencies framework offers a map for students to reflect on their skills, build skills based on their interests, and practice articulating their competencies to different audiences.

The overall results were in line with the needs of the digital disruption, which are driving journalists to develop skills in digital multimedia, digital multitasking, or mastering with digital media capacity, i.e. handling information using cutting-edge digital technologies. Thus, journalism and communication education in the current digital era must be agilely incorporated into the ecosystem of digital technology, including humanism, digital media, and other relevant educational pedagogies.  

Author(s) Details:

Kamolrat Intaratat,

School of Communication Arts, International Program ASEAN Communication, The Research Center of Communication and Development Knowledge Management (CCDKM), Sukhothai Thammathirat Open University (STOU), Nonthaburi, Thailand.

Please see the link here: https://stm.bookpi.org/RTASS-V5/article/view/11372

Determination of Journalism and Communication Transformation under the Disruption of Digital Technology in Thailand during 21st Century | Chapter 14 | Research Developments in Arts and Social Studies Vol. 4

 "The purpose of this study is to assess the current situation in Thailand with regard to competence development in journalism and communication, as well as future demands with regard to competency development in journalism and communication." Thailand's goal is stated in the national plan as "Thailand becomes a developed country with security, prosperity, and sustainability in accordance with the sufficiency economic philosophy," which may be summed up as the national motto of "security, prosperity, and sustainability." Quantitative research with an e-questionnaire among 48 academics and qualitative research with a Focus Group Discussion among 10 stakeholders at various levels make up the mix methodologies. The data was analysed using descriptive statistics and narrative. Overall, the data revealed that journalists' and communicators' roles are intertwined. Overall, the findings revealed that the functions of journalists and communicators acquiring digital multimedia, digital multitasking, or mastering with digital media capacity such as working with information via modern digital technologies aligned with the current demands of this digital disruption era. As a result, journalism and communication education in the digital era must be agilely interwoven across all sectors of the digital technology ecology: humanism, digital technology, and media, with well-fitting educational pedagogies.

Author(S) Details

Kamolrat Intaratat
School of Communication Arts, International Program ASEAN Communication, The Research Center of Communication and Development Knowledge Management (CCDKM), Sukhothai Thammathirat Open University (STOU), Nonthaburi, Thailand.

View Book:- https://stm.bookpi.org/RDASS-V4/article/view/7005